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2023/07 United Colors of Benetton – Saldi 50%

#07 July #Display w/ Multiple Categories #Display w/ Single Product #Product Concept #Product Price #SS23

2022/08 Gap – Chiusura Totale

#08 August #2022 #Campaign #Communication Concept #Display w/ No Product #Product Concept #Product Price

2022/08 Armani|Exchange – New Collection / Saldi

#08 August #2022 #Product Concept #Product Information #Product Price #Retail Concept #Retail Design

2021/05 Yamamay – Italy, I Love You!

#05 May #2021 #Brand Concept #Brand Logo #Campaign #Communication Concept #Product Concept #Product Price

2021/05 Sandro – Sandro Days

#05 May #2021 #Communication Concept #Look Book #Product Concept #Product Price

2021/03 United Colors of Benetton – Saldi

#03 March #2021 #Display w/ No Product #Product Concept #Product Price

2021/02 Luisa Beccaria

#02 February #2015 #2018 #2019 #2020 #Brand Concept #Packaging #Product Concept #Product Price

2021/02 BOSS – Happy New Year

#02 February #2021 #Celebration #Event Concept #Product Concept #Product Price

2021/02 BOSS – SS21

#02 February #2021 #Campaign #Communication Concept #Product Concept #Product Price

2021/01 BOSS – Sale

#01 January #2020 #Product Concept #Product Price

2021/01 Borbonese – Saldi

#01 January #2020 #Celebration #Christmas #Event Concept #Product Concept #Product Price

2020/05 Coccinelle – #HappinessIs

#05 May #2020 #Product Concept #Product Price

2020/02 Coach 1941 – LOVE

#02 February #2020 #Brand Concept #Brand Logo #Heritage #Product Concept #Product Price

2020/02 Falconeri – Cashmere Nuvola

#02 February #2020 #Brand Concept #Brand Logo #Product Concept #Product Price

2020/02 Kenzo – SS20

#02 February #2020 #Product Concept #Product Price

2020/02 Incanto – Love Week

#02 February #2020 #Celebration #Event Concept #Product Concept #Product Detail #Product Price

2020/02 Bimba Y Lola – Bimbaders

#02 February #2020 #Blue #Primary Color #Product Concept #Product Price

2020/01 Zadig & Voltaire – Saldi

#01 January #2019 #Product Concept #Product Price

2020/01 Falconeri – Happy New Year

#01 January #2020 #Celebration #Event Concept #Product Concept #Product Price

2020/01 Woolrich – Sale

#01 January #2019 #Brand Color #Brand Concept #Brand Logo #Product Concept #Product Price

2019/09 Intimissimi – Silk

#2019 #Product Concept #Product Price

2019/07 Philipp Plein – Summer $ALE

#07 July #2019 #Display w/ No Product #Product Concept #Product Price

2019/06 United Colors of Benetton – Sav3 Your Shopping

#06 June #2019 #Annual Event #Brand Concept #Brand Logo #Event Concept #Product Concept #Product Price

2018/11 Racine Carrée – Black Friday

#11 November #2018 #Product Concept #Product Price

2018/07 Motivi – Saldi di Cuore

#07 July #2018 #Communication Concept #Look Book #Product Concept #Product Price

2018/07 Love Moschino – SALE

#07 July #Brand Concept #Brand Logo #Display w/ No Product #Primary Color #Product Concept #Product Detail #Product Price #Red #SS18 #Tertiary Color #Yellow #Yellow-Green

2018/07 Tory Burch – Sale

#07 July #2018 #Campaign #Communication Concept #Product Concept #Product Price

2018/06 Byblos – Mid Season Sale

#06 June #2018 #Product Concept #Product Price

2018/04 M Missoni – Vendita Straordinaria

#04 April #2018 #Product Concept #Product Price

2018/01 Furla ♥️ Milan

#01 January #11 November #2017 #Black & White #Event Concept #FW18 #Local Reference #Metallics #Multi-Color #Pink #Primary Color #Product Concept #Product Price #Red #Silver #SS18 #White

2017/04 Wycon Cosmetics – Exotica

#04 April #2017 #Product Concept #Product Price

2017/04 NYX Cosmetics – Chromatics

#04 April #2017 #Product Concept #Product Price

i see windows – Scientific Visual Merchandising
Consulting, Education & Research

i see windows is a consulting, education, and research practice dedicated to the study and application of visual merchandising as a strategic, measurable, and responsibility-driven system.

The work approaches retail environments not as decorative or transactional spaces, but as systems that shape behavior, structure dialogue, and distribute responsibility. An approach that forms the foundation of the book Retail Island: Responsibility Is Not Optional.

Founded and directed by Peter Hamer, visual merchandising consultant, educator, and researcher.

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