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2025/12 Diptyque – Sapin

#12 December #2025 #Display w/ Single Product #Gold #Green #Metallics #Product Concept #Product Detail #Product Shape #Secondary Color

2025/12 Marina Fossati – Doughnuts

#12 December #2025 #concept by i see windows #Creative Concept #Display w/ Multiple Products #Pink #Primary Color #Red

2025/08 Balmain

#08 August #2025 #Display w/ Multiple Categories

2025/09 McQUEEN – FW25

#2025 #Display w/ Multiple Categories #FW25 #Retail Concept #Retail Design

2025/09 Prada – FW25

#2025 #Brand Concept #Brand Logo #Display w/ Multiple Categories #FW25

2025/09 Tiziana Fausti – Marcello Maloberti

#2025 #Retail Concept

2025/09 Hermès – Hermèstories

#2025 #Brand Concept #Heritage

2025/08 TOM FORD – FW25

#08 August #2025 #Display w/ Multiple Categories #Display w/ Single Category #FW25 #Retail Concept #Retail Design

2025/08 Louis Vuitton X Murakami

#08 August #2025 #Brand Concept #Brand Logo #Display w/ Multiple Categories #Display w/ Single Product #Orange #Primary Color #Product Concept #Product Detail #Red #Retail Concept #Retail Design #Secondary Color

2025/08 Rinascente – Milano Cortina 2026

#08 August #2025

2025/08 FENDI – Coming Soon

#08 August #2025 #Black & White #Brand Concept #Brand Logo #Display w/ No Product #Retail Concept #Retail Hoarding #White

2025/08 Diesel – FW25

#08 August #2025 #Brand Concept #Brand Logo #Display w/ Multiple Categories #Display w/ Multiple Products #FW25

2025/08 Etro – PF25

#08 August #2025 #Display w/ Multiple Categories #PF25

2025/08 Prada – FW25

#08 August #2025 #Black & White #Campaign #Communication Concept #Display w/ Multiple Categories #FW25 #White

2025/08 FENDI – FW25

#08 August #2025 #Display w/ Multiple Categories #FW25

2025/07 GCDS X Polly Pocket

#07 July #2025 #Display w/ Multiple Categories #Pink #Primary Color #Red #Secondary Color #SS25 #Violet

2025/07 LOEWE – PF25

#07 July #2025 #Display w/ Multiple Products #PF25 #Product Concept #Product Detail

2025/07 FENDI – #FendiSummer 2025

#07 July #2025 #Display w/ Multiple Products #Orange #Retail Concept #Retail Design #RST25 #Secondary Color

2025/07 Etro – Summer 2025

#07 July #2025 #Campaign #Campaign SS25 #Communication Concept #Display w/ Multiple Categories

2025/07 Roberto Cavalli X Skims

#07 July #2025 #Brand Concept #Brand Logo #Display w/ Single Category #SS25

2025/07 GIADA – PF25

#07 July #2025 #Black & White #Display w/ Multiple Categories #PF25 #Product Concept #Product Detail

2025/07 Versace – FW25

#07 July #2025 #Campaign #Communication Concept #Display w/ Multiple Categories #Display w/ No Product #FW25 #Retail Concept #Retail Design

2025/06 Ginori 1735 – Il Viaggio di Nettuno

#06 June #07 July #2025 #Blue #Display w/ Multiple Products #Primary Color #Product Concept #Product Detail

2025/05 Dolce & Gabbana Beauty – Light Blue Summer Tour

#05 May #2025 #Black & White #Blue #Brand Concept #Brand Logo #Display w/ Multiple Products #Primary Color #Product Concept #Product Detail #White

2025/05 Una Vetrina – Flaminia Veronesi

#05 May #2025 #Creative Concept #Display w/ No Product

2025/05 Manolo Blahnik – Coming Soon

#05 May #2025 #Retail Concept #Retail Hoarding

2025/05 TOM FORD – Soleil

#05 May #2025 #Black & White #Brand Concept #Brand Logo #Display w/ Multiple Categories #Display w/ Single Category #Product Concept #Product Detail #SS25 #White

2025/05 Genny – New Opening

#05 May #2025 #Display w/ Multiple Categories #New Opening #Retail Concept #Retail Design #SS25

2025/05 Versace – SS25

#05 May #2025 #Campaign #Communication Concept #Display w/ Multiple Categories #Display w/ Single Product #Retail Concept #Retail Design #SS25

2025/05 Sotheby’s – Ritorno alla Luce (FuoriOrticola 2025)

#05 May #2025 #concept by i see windows #Event Concept #FuoriOrticola #Industry Event

2025/04 Diptyque – Milan

#04 April #2025 #Display w/ Single Category #Primary Color #Red #Salone del Mobile

2025/04 malo – SS25

#04 April #2025 #Display w/ Multiple Products #SS25

2025/04 Louis Vuitton – New Opening

#04 April #2025 #Brand Concept #Brand Logo #Display w/ Single Product #Event Concept #Local Reference #New Opening #SS25

2025/03 Dior Joaillerie – Gem Dior by Isaac Monté

#03 March #2025 #Pink #Primary Color #Red

2025/03 Dior Men – SS25

#03 March #2025 #SS25

2025/02 Diesel – SS25

#02 February #2025 #Blue #Display w/ Multiple Categories #Primary Color #SS25

2025/02 Jil Sander – SS25

#02 February #2025 #Communication Concept #Fashion Show #SS25

2025/02 Prada – SS25

#01 January #02 February #2025 #Black & White #Brand Concept #Brand Logo #Display w/ Multiple Categories #SS25 #White

2025/02 Etro – SS25

#02 February #2025 #Display w/ Multiple Categories #Orange #Product Concept #Product Pattern #Secondary Color #SS25

2025/02 Louis Vuitton – Faces

#02 February #05 May #2025 #Brand Concept #Brand Logo #Heritage #Product Concept #Product Manufacturing

2025/02 Off-White™ – Duty Free

#02 February #2025 #Brand Concept #Brand Logo #Display w/ Multiple Categories

2025/02 Bottega Veneta – SS25

#02 February #2025 #Communication Concept #Display w/ Multiple Categories #Fashion Show #SS25

2025/02 Fabiana Filippi – A Tribute to Artistry

#02 February #2025 #Display w/ Multiple Categories #SS25

2025/02 Moschino – Collezione 02

#02 February #2025 #Black & White #Brand Concept #Brand Logo #Retail Concept #Retail Design #SS25

2025/02 KHAITE at Antonia – SS25

#02 February #2025 #Retail Concept #Retail Design #SS25

2025/02 Marina Fossati – Stella Marina

#02 February #2025 #Brand Color #Brand Concept #concept by i see windows #Display w/ Multiple Categories #Pink #Primary Color #Red

2025/02 Diptyque – Amour Fou

#02 February #2025 #Display w/ Single Product #Pink #Primary Color #Product Concept #Product Detail #Red

2025/02 Chanel – SS25 Pre-Collection

#02 February #2025 #Black & White #Campaign #Communication Concept #Display w/ Multiple Categories #SS25

2025/02 Moschino – RST25

#02 February #2025 #Communication Concept #Display w/ Multiple Categories #Fashion Show #RST25

2025/02 Louis Vuitton X Murakami – Place Vendôme

#02 February #2025 #Black & White #Brand Concept #Brand Logo #Multi-Color #Product Concept #Product Detail #Product Pattern #White

2025/02 Versace – Versace Medusa Biggie

#02 February #2025 #Brand Concept #Brand Logo #Display w/ Single Product #Pink #Primary Color #Product Concept #Product Detail #Red

2025/02 Guess – Valentine’s Day

#02 February #2025 #Campaign #Communication Concept #Display w/ Multiple Categories #Primary Color #Red
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Visual merchandising consulting, education, research, and photography by Peter Hamer. Milan-based and working internationally with luxury brands and schools to make retail spaces more responsible.

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