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2021/02 Luisa Beccaria

#02 February #2015 #2018 #2019 #2020 #Brand Concept #Packaging #Product Concept #Product Price

2021/02 Collini – Showroom

#02 February #2019 #2020 #2021 #Brand Concept #Brand Logo #Display w/ No Product

2021/02 Collini – FW20

#02 February #2020 #Product Color #Product Concept

2021/02 Coach 1941 – FW20

#02 February #2020 #Brand Concept #Heritage

2021/01 Fay – Fay Archive-021

#01 January #2020

2021/01 BOSS – Sale

#01 January #2020 #Product Concept #Product Price

2021/01 Borbonese – Saldi

#01 January #2020 #Celebration #Christmas #Event Concept #Product Concept #Product Price

2021/01 Lanvin – FW20 (New Opening)

#01 January #2020 #Brand Concept #Brand Logo #Packaging

2020/12 Ermanno Scervino – Joy 2021 Love

#12 December #2020 #Celebration #Christmas #Event Concept

2020/12 Vivienne Westwood – Happy New Year

#12 December #2020 #Celebration #Christmas #Event Concept

2020/12 HOGAN – FW20

#12 December #2020 #Celebration #Christmas #Event Concept

2020/12 Fay – FW20

#01 January #2020 #Celebration #Christmas #Event Concept

2020/12 Trussardi – FW20

#12 December #2020 #Brand Concept #Brand Logo #Celebration #Christmas #Event Concept

2020/12 Paul & Shark – Merry Christmas

#12 December #2020 #Celebration #Christmas #Event Concept

2020/12 Canada Goose – Condividi Calore

#12 December #2020 #Celebration #Christmas #Event Concept

2020/12 Collini – FW20

#12 December #2020 #Brand Concept #Brand Logo

2020/12 Lanvin – Retail Closing

#02 February #12 December #2020 #2021 #Display w/ No Product

2020/12 Chopard

#12 December #2020 #Celebration #Christmas #Event Concept

2020/12 Peuterey – Warm Wishes

#12 December #2020 #Brand Concept #Brand Logo #Celebration #Christmas #Event Concept

2020/12 Vincenzo Dascanio – Pop-Up

#12 December #2020 #Celebration #Christmas #Event Concept

2020/12 Berluti – The Vibrant Holidays

#12 December #2020 #Campaign #Celebration #Christmas #Communication Concept #Event Concept #Product Color #Product Concept

2020/12 FENDI – FW20

#12 December #2020 #Brand Concept #Brand Logo #Celebration #Christmas #Event Concept #Packaging #Product Color #Product Concept #Product Detail

2020/12 Roger Vivier – FW20

#12 December #2020 #Brand Color #Brand Concept #Brand Logo #Celebration #Christmas #Event Concept #Product Concept #Product Detail

2020/12 Fay – Fay Archive-021

#12 December #2020 #Product Concept #Product Detail

2020/12 Diesel – Oh Dear the Party is Here

#12 December #2020 #Achromatic Scheme #Brand Concept #Brand Logo #Celebration #Christmas #Event Concept

2020/12 Rimowa

#11 November #12 December #2020 #Retail Concept #Retail Design

2020/12 Hermès

#12 December #2020 #Brown #Celebration #Christmas #Event Concept #Green #Orange #Primary Color #Red #Secondary Color

2020/12 Woolrich – #WithoutBarriers

#12 December #2020

2020/12 Van Cleef & Arpels

#12 December #2020 #Product Concept #Product Detail

2020/12 Missoni – RST21 (Women) / FW20 (Men)

#12 December #2020 #2021 #Celebration #Christmas #Event Concept

2020/12 Giorgio Armani – PF20 (Women) / FW20 (Men)

#12 December #2020 #Celebration #Christmas #Event Concept

2020/12 Moschino and PALACE Skateboards – FW20 Capsule

#12 December #2020 #Brand Concept #Brand Logo #Product Concept #Product Detail #Product Pattern

2020/12 Moncler Genius – 6 1017 ALYX 9SM / Feeling Lucky?

#12 December #2020 #Brand Concept #Brand Logo #Celebration #Christmas #Event Concept #Primary Color #Red

2020/12 Ray-Ban – You’re On

#12 December #2020 #Campaign #Communication Concept #Product Concept #Product Detail

2020/12 Philipp Plein – FW20

#12 December #2020 #Brand Concept #Brand Logo #Celebration #Christmas #Event Concept #Packaging #Product Concept #Product Pattern

2020/12 BOSS X Justin Teodoro

#12 December #2020 #Celebration #Christmas #Event Concept

2020/12 Dolce & Gabbana – Presepe Napoletano

#12 December #2020 #Brand Concept #Celebration #Christmas #Event Concept #FW20 #Heritage #Multi-Color

2020/11 Prada – Tools of Memory an Online Auction

#10 October #11 November #2020 #Achromatic Scheme #Brand Concept #Brand Values #Campaign #Communication Concept #FW20 #Online Retail #Retail Concept #Retail Design

2020/11 Canada Goose – November 5, 2020

#11 November #2020 #Display w/ No Product

2020/11 Lanvin – FW20

#11 November #2020

2020/11 Longchamp – Longchamp X Pokémon

#11 November #2020 #Brand Concept #Brand Logo #Product Concept #Product Detail #Retail Concept #Retail Design

2020/11 P.A.R.O.S.H. – FW20

#11 November #2020 #Retail Concept #Retail Design

2020/11 Swatch – Big Bold Chrono

#11 November #2020 #Product Concept #Product Detail

2020/11 Gio Moretti / Ermanno Scervino – November 5, 2020

#11 November #2020 #Display w/ No Product #Online Retail #Retail Concept #Retail Design

2020/11 Giorgio Armani – Neve 2020

#11 November #2020

2020/11 Bottega Veneta – November 5, 2020

#11 November #2020 #Display w/ No Product #Retail Concept #Retail Design

2020/11 Chloé – Chloé X Fusalp (November 5, 2020)

#11 November #2020 #Display w/ No Product

2020/11 Hermès – Temporary Store

#11 November #2020 #Product Color #Product Concept

2020/12 Brioni – Tailoring Legends Since 1945

#11 November #2020 #Campaign #Communication Concept

2020/11 Vivienne Westwood X Eastpak – Save Our Oceans

#11 November #2020 #Product Concept #Product Detail

2020/11 Moschino – FW20

#11 November #2020 #Brand Concept #Brand Logo #Retail Concept #Retail Design

2020/11 Collini – FW20

#11 November #2020

i see windows – Scientific Visual Merchandising
Consulting, Education & Research

i see windows is a consulting, education, and research practice dedicated to the study and application of visual merchandising as a strategic, measurable, and responsibility-driven system.

The work approaches retail environments not as decorative or transactional spaces, but as systems that shape behavior, structure dialogue, and distribute responsibility. An approach that forms the foundation of the book Retail Island: Responsibility Is Not Optional.

Founded and directed by Peter Hamer, visual merchandising consultant, educator, and researcher.

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