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2019/08 Hermès – SS19

#08 August #Brand Color #Brand Concept #Pink #Primary Color #Red #SS19

2019/07 Genny – Opening Soon

#07 July #Campaign #Communication Concept #Display w/ No Product #Retail Concept #Retail Hoarding #SS19

2019/07 Dior – SS19 Sunglasses

#07 July #Black & White #Campaign #Communication Concept #Pink #Primary Color #Red #SS19 #White

2019/06 Salvatore Ferragamo – SS19 Sunglasses

#06 June #Blue #Campaign #Communication Concept #Primary Color #Product Color #Product Concept #SS19

2019/06 Michael Kors – #MKGO Rainbow Capsule

#06 June #Annual Event #Black & White #Brand Concept #Brand Logo #Event Concept #Multi-Color #Pride #Product Color #Product Concept #SS19 #White

2019/05 Dsquared2 – SS19

#05 May #Product Concept #Product Pattern #SS19

2019/05 Frette – FuoriOrticola by Madama Fiori

#05 May #Event Concept #FuoriOrticola #Industry Event #Primary Color #SS19 #Yellow

2019/04 Balenciaga – SS19

#04 April #Black & White #Gray #SS19

2019/04 RED Valentino – Love and Rock Design

#04 April #Blue #Event Concept #Fuorisalone #Industry Event #Milan Design Week #Monochromatic Scheme #Primary Color #SS19

2019/04 Michael Kors Collection – MK Beach Club

#04 April #05 May #2019 #Blue #Primary Color #SS19

2019/04 Chanel – SS19

#04 April #Blue #Communication Concept #Fashion Show #Primary Color #SS19

2019/04 Miu Miu – SS19

#04 April #Black & White #Blue #Brand Concept #Brand Logo #Primary Color #Product Concept #Product Pattern #SS19 #White

2019/03 TOM FORD – SS19

#03 March #SS19

2019/04 Moncler Genius – 7 Fragment Hiroshi Fujiwara

#04 April #Product Concept #Product Detail #SS19

2019/03 Santoni – SS19

#03 March #SS19

2019/03 Larusmiani – Bubble Palace

#03 March #SS19

2019/03 Michael Kors – Jet, Set, Go SS19

#03 March #Black & White #Brand Concept #Brand Logo #Campaign #Communication Concept #Green #Secondary Color #SS19 #White

2019/04 Dolce & Gabbana – SS19

#04 April #Green #Secondary Color #SS19

2019/02 Dolce & Gabanna – DNA (Men)

#02 February #Brand Concept #Heritage #Product Concept #Product Pattern #SS19

2019/02 Moncler Genius – 2 1952

#02 February #Brand Concept #Brand Logo #Product Concept #Product Pattern #SS19

2019/01 Louis Vuitton – Window 1 Part 1

#01 January #Campaign #Communication Concept #Fashion Show #SS19

2019/01 Balenciaga – New Opening

#01 January #New Opening #SS19

i see windows – Scientific Visual Merchandising
Consulting, Education & Research

i see windows is a consulting, education, and research practice dedicated to the study and application of visual merchandising as a strategic, measurable, and responsibility-driven system.

The work approaches retail environments not as decorative or transactional spaces, but as systems that shape behavior, structure dialogue, and distribute responsibility. An approach that forms the foundation of the book Retail Island: Responsibility Is Not Optional.

Founded and directed by Peter Hamer, visual merchandising consultant, educator, and researcher.

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